Resumen:
Unisex sport – where males and females compete directly against each other with no form of differentiation – offers a radical challenge to the norms of sex segregation that contribute to ongoing gender inequality in sport. This article presents findings from an ethnographic study of horseracing events in rural Mexico as an example of the unisex model operating within a wider sociocultural context still characterised by machismo and traditional gender relations. Findings indicate that although horseracing remains a male-dominated sporting space, the presence of women as jockeys, spectators and veterinary professionals is beginning to challenge this.
Women’s acceptance is contingent on male support and authorisation, and women are often marginalised symbolically and physically, yet their presence illustrates that the unisex model may be an important way of beginning to challenge the masculinisation of horseracing. The study highlights the importance of considering how the wider sociocultural context influences acceptance and experience of the unisex model and steps towards greater gender equality in horseracing and other unisex sports.